Returning for its fifth year, UK Dairy Day will fill the town of Telford on Wednesday, September 12, when it opens its doors for the annual trade event at the International Centre.

With an ambition to beat previous visitor records, the UK Dairy Day Team, coordinated by Holstein UK, are in full swings of organisation with the countdown to September on.

Exhibitor trade stand bookings are at full capacity and feature UK and International businesses, sponsorship packages are finalised, and seminar topics are being scheduled to make the show a varied dairy learning experience.

With new features and zones for 2018, the event promises to offer everything a dairy farmer needs to develop, consolidate, and innovate their farming business ahead of Brexit.

What’s New for 2018?

  • Hosting the National Brown Swiss Show;
  • Innovation Zone sponsored by Harper Adams University;
  • Additional practical demonstration by Tim Carter and his team showing block work;
  • Larger Calf Rearing Zone;
  • Showcase class for the Montbeliarde breed;
  • New car park and new Travelodge opposite the venue.

UK Dairy Day brings together all facets of the dairy industry; farmers, students, breeders, geneticists, vets, feed merchants, dairy equipment suppliers and milk buyers - plus professional service providers, charities, and colleges.

For anyone connected to the dairy industry, the show offers an opportunity to network, share knowledge, learn and most importantly, do business at a time of year when important decisions need to be made ahead of winter housing.

£20,000 prize fund

Lynden Bustard, UK Dairy Day cattle show manager and chief steward, said: “Thanks to the ongoing support from the dairy industry, the Cattle Show at UK Dairy Day has developed into one of the most prestigious showing occasions.

"Under one roof, visitors, breeders, competitors, and dairy industry associates can see some of the UK’s leading breeds showcased.

“It is fantastic to have our judging panel finalised for this year’s coveted Cattle Show at UK Dairy Day with all breeds represented and cattle of an exceptional standard.

"Every year the precision, dedication and passion displayed by breeders never fails to amaze us and really does create a spectacle. Prize money is totalling more than £20,000 this year."