Royal Brinkman UK has announced the appointment of Nikki Hargreaves as a new branch manager.

The horticultural business said Hargreaves will be responsible for managing the team and commercial results in her new role.

Hargreaves has “broad commercial experience” in selling flowers, plants and fruit and vegetables, and has “extensive knowledge of digital services”, Royal Brinkman UK said.

She also has experience in business development in the horticulture sector specifically.

Commercial manager Europe at Royal Brinkman, John Heijboer, said: “With this background, she is ideally suited to make the translation from customers to Royal Brinkman. We are happy to have her onboard.”

Nikki Hargreaves

Royal Brinkman UK said its customers need to be able to rely on stable and optimal service more than ever, and that Nikki Hargreaves’ appointment is a logical step in achieving that goal.

Hargreaves will work in close collaboration with the company’s sales team and will further implement the wishes of the market.

Speaking on her appointment, Hargreaves said she is looking forward to meeting customers and soon as possible.

“Under whatever circumstances customers need us, they should always be able to count on Royal Brinkman,” she said.

“With the commitment of the dedicated sales team and the support of experienced product specialists, I am confident that we can continue to build a future-proof and stable service.”