Opportunities for exporting pork to Mexico will be explored when the Agriculture and Horticulture Development Board (AHDB) arrives in the country next month.

AHDB’s export team will be attending the 17th National Pig Meeting in Puebla de Zaragoza, which is expected to attract hundreds of people interested in innovations in the pork sector.

The three-day event, which has been organised by the Confederation of Mexican Pig Farmers (Confederación de porcicultores Mexicanos), will feature talks from a number of industry experts on pig production, best practice in livestock and future prospects for the pork industry.

Why Mexico?

Mexico is one of the world’s leading importers of pork. In the first quarter of 2015, the country imported 170,500t of fresh and frozen pork – a figure which has been steadily increasing.

The biggest source of Mexico’s pork imports has been the US, accounting for around 85%, followed by Canada and Chile.

AHDB will be exhibiting alongside the British Pig Association (BPA) and will showcase the best of the country’s pig genetics, promote the work of AHDB and highlight the high quality and safety of British pig meat.

The event forms part of an ongoing programme of fact-finding visits to the country to look at future opportunities for pork exports to Mexico and learn more about the marketplace.

Susana Morris, AHDB senior export manager, said: “Mexico is an attractive market for our pork exports and while we don’t currently have access for pig meat, participating at this event will give us the opportunity to better understand the business environment.”