The UK has secured market access to Japan for imports of UK poultry meat – opening up new opportunities for UK farmers, producers and exporters in the world’s third largest economy.
The agreement is estimated to be worth up to £13 million per year by the industry.
Japan is renowned internationally for its stringent food safety and import control regime, as well as for its taste for high-quality, varied cuts of meats.
With consumption of poultry on the rise in Japan and its focus on reliable, attractive new products, this market is now on track to become a significant new target for UK poultry meat exporters.
Victoria Prentis, Food Minister, said:
“Our high-quality poultry with its exceptional flavour is renowned around the world, as are the high standards of food safety and animal welfare demonstrated by farmers and producers across the UK.
The Japanese market will now be able to enjoy more of our unique produce, adding to an already varied collection of UK food, such as pork, beef and lamb, already available to its customers.
"We are working hard to open new markets for our agri-food businesses, and this is a significant opportunity for the UK poultry sector."
The market opening follows a series of complex negotiations over the last four years between the UK and Japanese officials to agree specific animal health requirements.
Benefits of this development will be felt across the supply chain throughout the UK and will open up new opportunities for British farmers.