Agrochemical and crop protection manufacturer UPL Ltd. has launched a challenge which offers successful farmers 20ha of Vitalroot each.
The Vitalroot Vilality Challenge is offering 50 farmers the chance to avail of 20ha of the nutritional biostimulant that promotes increased plant health to support healthy root growth and root activity.
The deadline to apply for the challenge is September 30, 2023.
UPL said Vitalroot stimulates root growth and increases tiller numbers, which leads to “improved nutrient uptake, drought tolerance and higher yields”.
The company recommends that it be applied from the two-leaf stage until the beginning of tillering, which often combines with early post-emergence herbicide applications.
UPL head of marketing in the UK and Ireland, Gemma Noakes, said: “The active ingredient is Goactiv, mixed with phosphorus (P) and potassium (K) to make Vitalroot.
“It is an oligosaccharide that kick-starts enzyme activity, stimulating the plant’s metabolic pathways.
“This gets the plant moving at a key time, producing bigger root systems and more tillers, which translates to higher yields.”
Noakes said UPL is delighted by Vitalroot’s performance in trials this year, and feels that the best way to demonstrate this to growers is by offering them the product to trial on their farms.
To enter the Vitalroot Vilality Challenge, farmers must enter their details online through a link on UPL’s website.
UPL
UPL Ltd. is a global provider of sustainable agriculture products and solutions, with, according to the company, annual revenue exceeding $6 billion.
“We are building a network that is reimagining sustainability, redefining the way an entire industry thinks and works – open to fresh ideas, innovation, and new answers as we strive towards our mission to make every single food product more sustainable,” UPL said.
The company’s portfolio consists of biologicals and traditional crop protection solutions with over 14,000 registrations.
“We are present in more than 130 countries, represented by more than 10,000 colleagues globally,” it said.
