NFU Mutual announced today (Monday, 12 January) it will be funding £4 million for local and national charities during 2026, continuing its support to the ongoing challenges faced by frontline charities across the country.
NFU Mutual will be donating £2.33 million to local frontline charities through its Agency Giving Fund.
First launched back in 2020 in response to the pandemic, the insurer is keeping this annual fund going into 2026 to further help local charities and communities across the UK.
Once again, NFU Mutual Agency and branch offices, covering more than 280 locations nationwide, will be invited to nominate front-line charities to receive a share of the fund. Ensuring that donations reach all corners of the UK and are directed where they are needed most.
NFU Mutual
NFU Mutual is pledging £1.2 million to the NFU Charitable Trust to support national and regional charities.
The Trust is an independent charity the insurer set up in 1998 to support other charities and organisations working in the interests of agriculture, rural communities and the countryside.
Since its founding, the Trust has distributed donations totalling more than £10.9 million and made a positive difference to education, research, social welfare, and poverty relief.
Along with this, NFU Mutual has also committed £100,000 to its Community Champions Scheme to support causes close to the hearts of its people, by donating to staff fundraising initiatives and to charities close to key office sites.
Additionally, to round off the £4 million funding, NFU Mutual will also be donating £370,000 to The Farm Safety Foundation (Yellow Wellies), an independent registered charity founded and funded by the insurer.
Health and education
This 2026 support will help the Foundation to continue delivering their education programme, award-winning campaigns, research and engagement throughout the UK, so they can continue raising awareness of, and addressing the attitudes and behaviours around risk-taking and poor mental health in the industry.
NFU Mutual group chief executive, Nick Turner commented on the charitable support measures, saying: “At NFU Mutual, our heritage, mutuality, and commitment to rural communities remain at the heart of everything we do.
“We recognise these are challenging times, and our initiatives will support national and local charities right across the UK who are delivering vital services to those in need.”
