Justin Roberts

Justin Roberts Profile Picture

Technical Machinery Specialist

Justin studied at Welsh Agricultural College, Aberystwyth having first worked in both the feed and seed sectors of the industry. He has two decades of experience in writing about farm machinery, both vintage and contemporary across several publications. As an author he has written two books, including the history of the Nordic tractor and now resides in Co. Tipperary.

Machinery Focus: Top-spec SAM sprayer

Agri-Business

Machinery Focus: Top-spec SAM sprayer

Despite all the talk of a reduction in the use of pesticides, sprayer manufacturers remain upbeat about the future need...
Kubota actions its corporate plan by buying Italian yet again

Agri-Business

Kubota actions its corporate plan by buying Italian yet again

The various shocks to world trade that have been experienced over the past few years has led Kubota to rethink...
Massey Ferguson updates its farm-sized combine range

Agri-Business

Massey Ferguson updates its farm-sized combine range

When manufacturers launch new combine harvesters, the attention usually centres around a large capacity machine requiring an arm and a...
Dewulf potato harvester wins biggest in show at FTMTA event

Agri-Business

Dewulf potato harvester wins biggest in show at FTMTA event

Size matters, according to Quaile Machinery, which has the largest machine on show at the Farm Tractor Machinery Trade Association...
Machinery Focus: Multitasking with Merlo in Kerry

Agri-Business

Machinery Focus: Multitasking with Merlo in Kerry

Merlo, having noticed that many tractors are fitted with a loader to become a quasi materials handler, has turned the...
Machinery: Thinking through forage production with SIP

Agri-Business

Machinery: Thinking through forage production with SIP

SIP produces the world’s largest mower outfit – it has a cutting width of 15m, is in regular production and...
Landini slices 10% off fuel consumption figures

Agri-Business

Landini slices 10% off fuel consumption figures

Fuel consumption is a topic close to all our hearts at present so when a tractor manufacturer happily states that...
Latest Massey Ferguson Balers now TIM-enabled

Agri-Business

Latest Massey Ferguson Balers now TIM-enabled

The round baler is fast becoming the primary home for tractor implement management systems (TIM) with Massey Ferguson becoming the...
Shallow subsoiling with Spaldings’ latest Flatlift design

Agri-Business

Shallow subsoiling with Spaldings’ latest Flatlift design

It has generally been the case that tractor power has increased at a rate faster than implement manufacturers have developed...
Sulky adds multipurpose seed drill to spreader range

Agri-Business

Sulky adds multipurpose seed drill to spreader range

Advances in spreading accuracy had, up until this spring, been largely ignored, despite companies like Sulky putting tremendous efforts into...
Valtra’s new range of tractors has emphasis on simplicity

Agri-Business

Valtra’s new range of tractors has emphasis on simplicity

Valtra has responded to the relentless increase in tractor power and specific demands of different agricultural sectors by introducing a...
John Deere unlocks digital systems for use by other manufacturers

Machinery

John Deere unlocks digital systems for use by other manufacturers

John Deere has long been a keen advocator of digital technology, albeit in the form of mass capture of data,...
Identifying precision farming opportunities with Trimble

Agri-Business

Identifying precision farming opportunities with Trimble

There has been a great deal of talk about precision farming over the past few years, yet the adoption of...
Pressure-free sowing with latest Kverneland hopper

Agri-Business

Pressure-free sowing with latest Kverneland hopper

A hot and dusty Italian plain which lies somewhere below sea level was the venue for the launch of Kverneland’s...
Kverneland shines the spotlight on ROC mergers

Agri-Business

Kverneland shines the spotlight on ROC mergers

A visitor to the one of the larger European agricultural machinery fairs will soon come to appreciate that Italy is...
Bobcat’s box of new tricks on display at Dobris

Agri-Business

Bobcat’s box of new tricks on display at Dobris

Bobcat has the bit clamped firmly between its teeth at present with a tumble of announcements and press releases over...
Machinery Focus: Massey Ferguson adds science to art of tedding

N.Ireland

Machinery Focus: Massey Ferguson adds science to art of tedding

In between the bouts of unsettled weather that has marked June so far, there will be many anxiously awaiting the...
Dammann develops adjustable nozzle positioning on sprayers

Machinery

Dammann develops adjustable nozzle positioning on sprayers

Recent efforts to reduce the amount of pesticides being applied via sprayers tend to centre on identifying individual weed plants...
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